But not every website is ideal and many could be promoted better, but how to find the perfect solution? The first step is to make an analysis of the current techniques and check if the website is currently effective and up to date.
During one month of analysis we collect data; if you don't have measurements gained through statistics tools, a search console or heat maps, we install these and connect them with social media, advertising platforms and set goal measurements to collect data about channel effectiveness.
After the preparation works are completed we check or create new campaigns to measure what are the most efficient channels and what are the performance indicators: CTR, CPC, CPA etc.
Having this information and after analyzing the user's behavior on the website, we prepare an internet marketing strategy that contains an analysis of each channel, funnel visualization and also a media plan for three months.
To enable your website to perform better on the internet please contact our team at the details below to get a proposal for your website.
Deep analysis of your website and finding the weak points
To measure the right conversion we should implement proper statistics measurements
We create and set marketing campaigns to undertake first testing
After few weeks of a testing campaign we prepare an internet marketing strategy
We prepare a targeted funnel and list of changes that will bring the project to profitability
After creating a digital marketing strategy we are ready to start an ongoing marketing campaign
Draw clear goals. Ask yourself: what are the goals of your project? It could be raising the KPI's of your business or bringing increased traffic to your website. You should have clearly defined vision of what is your final destination. Define your target audience. You should think about your audience, about their interests, to try to imagine where are they surfing the web, how they are behaving on social media, and what is driving them. Usually the most trustworthy channel is recommendation, whatever its search engine relevancy.
You have just written what may be your best blog post ever. You are certain this article is going to get a ton of shares -- that people will be talking about it for weeks (maybe years) to come. How do you kickstart the promotion? It's a tough truth to grasp, but the social media job doesn't end when you publish a post. In many ways, that's when the real work BEGINS.